Problems to be Solved to Improve Global Health & Wellness

$15,000 USD

Challenge overview


Health & wellness affects everybody on earth. The global wellness market now exceeds $1.5 trillion annually and is growing rapidly. This represents a great many people who are seeking to improve their lives and a major opportunity for organizations to affect positive change by identifying and addressing problems in health & wellness. The Seeker for this Challenge is not looking for solutions to a problem, but rather problems to be solved in health & wellness related to apparel, footwear, textiles/fabrics, or materials. Submissions should present problems, that if solved, would improve the quality of life for people worldwide.

This is an Ideation Challenge with a guaranteed award for at least one submitted solution.



The Seeker is seeking assistance in identifying major problems to solve in health & wellness specifically related to apparel, footwear, textiles/fabrics, or materials. Problems should impact quality of life so that solving the problem brings about positive change and improves people’s lives. While health & wellness spans multiple dimensions and covers many diverse areas, the Seeker would like to identify problems that fall into four categories:

  • Better health, including healthy aging
  • Better fitness
  • Better appearance
  • Better sleep

Problems should be generally unsolved or in need of a better solution but fully vetted solutions from Solvers are not necessary. The focus of this Challenge is on problem identification. Submissions should describe the problem, provide consumer insights to support the problem, estimate the size and severity of the problem, and share a high-level envisioned solution that supports the problem (no solution details required).

This is an Ideation Challenge, which has the following unique features:

  • There is a guaranteed award.  The award(s) will be paid to the best submission(s) as solely determined by the Seeker. The total payout will be $15,000, with at least one award being no smaller than $5,000 and no award being smaller than $2,500.
  • The Solvers are not required to transfer exclusive intellectual property rights to the Seeker.  Rather, by submitting a proposal, the Solver grants to the Seeker a royalty-free, perpetual, and non-exclusive license to use any information included in this proposal, including for promotional purposes.

Submissions to this Challenge must be received by 11:59 PM (US Eastern Time) on 13-Sep-2021.
Late submissions will not be considered.

After the Challenge deadline, the Seeker will complete the review process and make a decision with regards to the Winning Solution(s). All Solvers that submit a proposal will be notified on the status of their submissions; however, no detailed evaluation of individual submissions will be provided.


What is InnoCentive?

InnoCentive is the global innovation marketplace where creative minds solve some of the world's most important problems for cash awards up to $1 million. Commercial, governmental and humanitarian organizations engage with InnoCentive to solve problems that can impact humankind in areas ranging from the environment to medical advancements.

What is an InnoCentive Ideation™ Challenge?

An InnoCentive Ideation™ Challenge is a broad question formulated to obtain access to new ideas, similar to a global brainstorm for producing a breakthrough idea or market survey which may include ideas for a new product line, a new commercial application for a current product, or even a viral marketing idea to recruit new customers. Ideation™ Challenge submissions are typically about two written pages, and Seekers receive a non-exclusive, perpetual license to use all submissions.

In an Ideation™ Challenge, Solvers may:

  • Submit ideas of their own
  • Submit third party information that they have the right to use and further the authority to convey that right and the right to use and develop derivative works to Seekers
  • Submit information considered in the public domain without any limitations on use

Solvers should not reveal any confidential information in their submissions. Often the Ideation™ Challenge will be followed by one or more of the other three Challenge types to further develop the ideas and gain Intellectual Property protection when the concept has been well-defined.

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